FRIDA RESTAURANT was founded by Vicente del Rio to bring authentic, traditional, Mexican food and environment to Los Angeles. Frida offers guests gourmet Mexican cuisine made with fresh ingredients. The menu highlights a variety of regions throughout Mexico by showcasing traditional Mayan recipes and contemporary Mexican fare. Frida also offers an extensive tequila and mezcal program in addition to several wines by the glass. Tequilas are served in traditional Mexican fashion with a side of sangrita – Tabasco, tomato juice, and spices. Join Frida Restaurant for lunch, dinner or brunch in Westwood and Beverly Hills. For more information on Frida Restaurants, visit


    With stores in Huntington Park, East LA, Santa Monica and coming to Pasadena this fall, La Monarca Bakery strives to offer products and service of unique quality which have earn it multiple local and national media features including coverage on CNN, NBC, Unvision, LA Times, La Opinion, LA Weekly and Eater LA, among others, as well as official recognition by California's State Assembly and Mexico's Ministry of Agriculture, which included La Monarca Bakery as the only bakery in the top 20 Mexican Restaurants in Los Angeles List on 2010

    Founded by Oaxacan husband and wife Fernando Lopez and Maria Monterrubio, Guelaguetza revolutionized American's perceptions of Mexican food by staying true to authentic Oaxacan recipes and ingredients, garnering attention and prize from top food critics and foodies, including Pulitzer prize winning journalist Jonathan Gold and celebrity chefs Martha Stewart and Rachel Ray.

    “La Casita Mexicana” is a place where people who truly enjoy real and authenitc Mexican cuisine will find an enormous and extensive selection of dishes, appetizers, desserts, and drinks from various parts of Mexico. “La Casita Mexicana” offers their clients a very familiar and relaxing environment which one can find in an authentic “cenaduria” from the Mexican Republic which are characterized by excellent food and service. Decorated Mexican style, with bright colors pleasing to the eye, plants, fine art, music, and paper-art found in Mexican festivals “La Casita Mexicana” offers everything needed to satisfy even the most outlandish character.

    FRIDA TACOS was founded by Vicente del Rio as a fast-casual alternative to Frida Restaurant. Frida Tacos serves authentic Mexican flavors with an emphasis on freshly prepared fillings, such as grilled beef, barbacoa, chicken mole and pork cochinita pibil. Guests can enjoy a selection of soft and crispy tacos, burritos, sopes, quesadillas, nachos, tortas and salads, all with a casual walk-up taqueria feel. Currently, Frida Tacos has locations in Brentwood, Melrose and at the Westside Pavilion. For more information on Frida Tacos, visit